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Compelling People

The Hidden Qualities That Make Us Influential

15 minJohn Neffinger, Matthew Kohut

What's it about

Ever wonder why some people command attention the moment they walk into a room? It's not magic, it's a skill. This summary teaches you the two core qualities of influential people—strength and warmth—and how balancing them can make you instantly more compelling in any situation. Discover how to project confidence without being intimidating and show empathy without appearing weak. You'll learn practical techniques, from adjusting your posture to changing your vocal tone, to master the art of influence, build stronger connections, and ensure your ideas are not just heard, but embraced.

Meet the author

John Neffinger and Matthew Kohut are leading experts in communication and influence, whose firm has coached generals, CEOs, and political leaders for more than a decade. Their work advising some of the world's most powerful people revealed a universal pattern for gaining trust and respect. This unique experience decoding the science of social perception led them to write Compelling People, a groundbreaking guide to what makes others listen, connect, and follow your lead.

Compelling People book cover

What's it about

Ever wonder why some people command attention the moment they walk into a room? It's not magic, it's a skill. This summary teaches you the two core qualities of influential people—strength and warmth—and how balancing them can make you instantly more compelling in any situation. Discover how to project confidence without being intimidating and show empathy without appearing weak. You'll learn practical techniques, from adjusting your posture to changing your vocal tone, to master the art of influence, build stronger connections, and ensure your ideas are not just heard, but embraced.

Meet the author

John Neffinger and Matthew Kohut are leading experts in communication and influence, whose firm has coached generals, CEOs, and political leaders for more than a decade. Their work advising some of the world's most powerful people revealed a universal pattern for gaining trust and respect. This unique experience decoding the science of social perception led them to write Compelling People, a groundbreaking guide to what makes others listen, connect, and follow your lead.