Psychopolitics
What's it about
Do you feel free, yet strangely exhausted and controlled? Discover why your pursuit of achievement and self-optimization might be the very system that's exploiting you. This isn't about state oppression; it's about the subtle tyranny of positivity that turns your own ambition against you. Learn how modern neoliberalism has evolved from physical force to "psychopolitics," a smarter form of power that uses Big Data, gamification, and the illusion of choice to make you a willing, productive subject. You'll understand how to recognize and resist this new, invisible control.
Meet the author
Byung-Chul Han is a celebrated South Korean-born German philosopher and cultural theorist renowned for his critical analysis of modern society's hidden forms of control. Trained in metallurgy in Korea before turning to philosophy in Germany, his unique perspective bridges Eastern thought and Western critique. This unusual intellectual journey informs his powerful examination of how digital technology and neoliberalism have reshaped the very nature of power, turning freedom itself into a subtle tool of self-exploitation, a core theme explored in Psychopolitics.
What's it about
Do you feel free, yet strangely exhausted and controlled? Discover why your pursuit of achievement and self-optimization might be the very system that's exploiting you. This isn't about state oppression; it's about the subtle tyranny of positivity that turns your own ambition against you. Learn how modern neoliberalism has evolved from physical force to "psychopolitics," a smarter form of power that uses Big Data, gamification, and the illusion of choice to make you a willing, productive subject. You'll understand how to recognize and resist this new, invisible control.
Meet the author
Byung-Chul Han is a celebrated South Korean-born German philosopher and cultural theorist renowned for his critical analysis of modern society's hidden forms of control. Trained in metallurgy in Korea before turning to philosophy in Germany, his unique perspective bridges Eastern thought and Western critique. This unusual intellectual journey informs his powerful examination of how digital technology and neoliberalism have reshaped the very nature of power, turning freedom itself into a subtle tool of self-exploitation, a core theme explored in Psychopolitics.
The Script
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