The Upside of Irrationality
The Unexpected Benefits of Defying Logic at Work and at Home
What's it about
Ever wonder why you make illogical choices, even when you know better? Discover how your seemingly irrational behaviors—from overvaluing your own ideas to seeking revenge—aren't just random quirks. They can be powerful, predictable forces you can harness for success at work and happiness at home. Learn to leverage your irrational side with surprising insights from behavioral economist Dan Ariely. You'll uncover why a big bonus can kill your motivation, how to build stronger relationships, and why finding meaning in your work is more important than you think. Turn your own illogical tendencies into your greatest advantage.
Meet the author
Dan Ariely is the James B. Duke Professor of Psychology and Behavioral Economics at Duke University, renowned for his groundbreaking research into human decision-making and irrationality. A severe burn injury early in his life led him to question why we repeatedly make choices that are not in our own best interest. This deeply personal journey fueled his unique experiments, revealing the hidden forces that shape our behavior and uncovering the surprising benefits that can come from defying logic.
What's it about
Ever wonder why you make illogical choices, even when you know better? Discover how your seemingly irrational behaviors—from overvaluing your own ideas to seeking revenge—aren't just random quirks. They can be powerful, predictable forces you can harness for success at work and happiness at home. Learn to leverage your irrational side with surprising insights from behavioral economist Dan Ariely. You'll uncover why a big bonus can kill your motivation, how to build stronger relationships, and why finding meaning in your work is more important than you think. Turn your own illogical tendencies into your greatest advantage.
Meet the author
Dan Ariely is the James B. Duke Professor of Psychology and Behavioral Economics at Duke University, renowned for his groundbreaking research into human decision-making and irrationality. A severe burn injury early in his life led him to question why we repeatedly make choices that are not in our own best interest. This deeply personal journey fueled his unique experiments, revealing the hidden forces that shape our behavior and uncovering the surprising benefits that can come from defying logic.
The Script
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