Build

Tired of business advice that's all theory and no action? What if you could get unfiltered guidance from the mind behind the iPod and iPhone? Learn how to build truly iconic products and navigate the messy realities of starting and scaling a company. Tony Fadell doesn't offer feel-good platitudes. Instead, he gives you the battle-tested playbook he wishes he had. Discover his unorthodox secrets for everything from product design and storytelling to managing difficult people and making career-defining decisions. This is your guide to making things worth making.

Tony Fadell led the teams that created the iPod and iPhone, co-founded Nest, and has mentored hundreds of startups, earning him the title "Godfather of the iPod." Over his 30-plus years in Silicon Valley, he has authored more than 300 patents for world-changing products. In Build, Fadell distills the hard-won, unconventional lessons he learned as an inventor, manager, and CEO, offering a guide for anyone looking to make a meaningful impact and create things worth making.