The Times
How the Newspaper of Record Survived Scandal, Scorn, and the Transformation of Journalism
What's it about
Ever wonder how an institution over 170 years old survives relentless disruption, public scorn, and internal scandal? Discover the playbook The New York Times used to transform itself from a struggling print giant into a digital powerhouse, a journey packed with lessons for any modern leader. You'll go behind the scenes to witness the high-stakes decisions and cultural battles that defined its digital-first pivot. Learn how the "newspaper of record" navigated controversies, embraced new technologies, and fundamentally reinvented its business model to not only survive but thrive in the chaotic media landscape.
Meet the author
Adam Nagourney is the West Coast cultural correspondent for The New York Times, where he has covered national politics and served as Los Angeles bureau chief. For over a quarter-century, his career inside the Times has given him unparalleled access and a front-row seat to the paper's tumultuous journey. This unique insider-outsider perspective allowed him to chronicle the institution's fight for survival and reinvention with unmatched authority, documenting the very story he was living.
What's it about
Ever wonder how an institution over 170 years old survives relentless disruption, public scorn, and internal scandal? Discover the playbook The New York Times used to transform itself from a struggling print giant into a digital powerhouse, a journey packed with lessons for any modern leader. You'll go behind the scenes to witness the high-stakes decisions and cultural battles that defined its digital-first pivot. Learn how the "newspaper of record" navigated controversies, embraced new technologies, and fundamentally reinvented its business model to not only survive but thrive in the chaotic media landscape.
Meet the author
Adam Nagourney is the West Coast cultural correspondent for The New York Times, where he has covered national politics and served as Los Angeles bureau chief. For over a quarter-century, his career inside the Times has given him unparalleled access and a front-row seat to the paper's tumultuous journey. This unique insider-outsider perspective allowed him to chronicle the institution's fight for survival and reinvention with unmatched authority, documenting the very story he was living.
The Script
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