New Sales. Simplified.
The Essential Handbook for Prospecting and New Business Development
What's it about
Tired of an empty sales pipeline and endless prospecting with zero results? What if you could master a simple, proven framework to consistently find and win new business? This summary provides a no-nonsense, powerful plan to transform your sales game and become a top-performing hunter. You'll discover why your current sales efforts are failing and how to fix them. Learn to craft a compelling sales story, select the right targets, and develop a strategic attack plan that gets you in front of decision-makers. Ditch the excuses and start closing the deals you deserve.
Meet the author
Mike Weinberg is a bestselling author, sought-after sales consultant, and top sales hunter who has been named a Top Sales Influencer by Forbes and OpenView. Frustrated by the overly-complex and ineffective sales advice he saw, Mike drew from his decades of experience leading sales teams and crushing his own quotas. He created a simple, powerful, and blunt framework for new business development that gets results. His no-nonsense approach has made him one of the most trusted and respected voices in the sales world.

The Script
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